Privacy Policy


Express Your Curve's Privacy Policy

Your privacy is important to us at Express Your Curve (“Express Your Curve” “we,” “us,” or “our”), so we’ve created this privacy policy (this “Privacy Policy”) to explain Express Your Curve’s information collection and use practices in connection with the Service. You’re bound to the Privacy Policy, too: it’s part of the Agreement, and by using the Service you agree that you have read it, that you understand it, and that you will comply with it.

If you see any capitalised terms that aren’t defined in this Privacy Policy, they’ll have the meaning we give them elsewhere in the Agreement.


1. Information We Collect and/or Receive

A. Personal Information

When you sign up to become a User or when you purchase a Product, you may be required to provide us with personal information about yourself, including, without limitation, your name, phone number, and e-mail address. If you contact us via a Contact page or decide to purchase a Product, you will be required to provide your name and other contact information. All information that we receive under this section is collectively called “Personal Information.” We do not collect any Personal Information from Visitors or Users when they use the Service, unless they provide such information voluntarily. 

B. Other Information

In addition to the Personal Information, we may collect or receive additional information (collectively, the “Other Information”). Such Other Information may be collected:

  1. From Your Activity. In an ongoing effort to improve the Service and the user experience, our commerce provider (SquareSpace) and Google data services may automatically collect certain information when Visitors and Users access and use the Service. Such information includes, without limitation, IP addresses, browser type and language, referring and exit pages and URLs, date and time, amount of time spent on particular pages, Stores followed or reviewed, Products bought, what sections of the Website are accessed, what features of the Service are used, log files, and similar information and data.
  2. From Cookies. We may collect information using “cookie” technology. Cookies are small packets of data that a website stores on your computer’s hard drive so that your computer will “remember” information about your visit. We may use session cookies (which expire once you close your web browser), persistent cookies (which stay on your computer until you delete them) or equivalent technologies (including but not limited to “Local Storage”) to help us collect Other Information and to enhance your experience using the Service. If you do not want us to place a cookie on your hard drive, you may be able to turn that feature off on your computer. Please consult your Internet browser’s documentation for information on how to do this and how to delete persistent cookies. However, if you decide not to accept cookies from us, the Website or the Service may not function properly.
  3. From You. You may voluntarily provide us additional information about yourself that does not identify you personally, including, without limitation, your gender, country, product and service preferences, and other information.

C. Billing Information

In order to process any transactions through the Service, such as for Products or Courses, you may be required to provide certain billing information, such as information related to your PayPal account, debit card number, credit card number, expiration date, bank account information, billing address, activation code, and similar information (collectively, the “Billing Information”). This Billing Information may be collected and processed by our third-party payment vendors (“Payment Platform”) pursuant to the terms and conditions of their privacy policies and terms of use. If we obtain access to your Billing Information in connection with those transactions, we promise not to share it with any third parties unless it is necessary to process your transaction or administer the Service.


2. The Information Collected by or Through Third-Party Advertising Companies

You authorise us to share Other Information about your activity on the Website with third parties for the purpose of tailoring, analysing, managing, reporting, and optimising advertising you see on the Website and elsewhere. These third parties may use cookies, pixel tags (also called web beacons or clear gifs), and/or other technologies to collect such Other Information for such purposes. Pixel tags enable us, and these third-party advertisers, to recognise a browser’s cookie when a browser visits the site on which the pixel tag is located in order to learn which advertisement brings a user to a given site.


3. How We Use and Share the Information

You authorise us to use the Personal Information and the Other Information (collectively, the “Information”) to provide and improve our Website, Service, and other products and services; to process transactions you request; to inform you about our products and services and those of our promotional partners; and to bring you customised content (such as newsletters) based on your activity in connection with the Service.

You also authorise us to use and/or share Information as described below.

  • We will access, use, and share the Information as required to fulfil our contractual obligations to you and to address your questions or requests regarding our products, services, and/or support.
  • We may employ other companies and individuals to perform functions on our behalf. Examples may include providing technical assistance, recruiting services, order fulfilment, customer service, and marketing assistance. These other companies will have access to the Information only as necessary to perform their functions and to the extent permitted by law.
  • In an ongoing effort to better understand our Visitors, Users, Website, Service, and other products and services, we may analyse certain Information in anonymised and aggregate form. This aggregate information does not identify you personally. We may also disclose aggregated user statistics in order to describe the Website and these products and services to current and prospective business partners and to other third parties for other lawful purposes.
  • We may share some or all of your Information with any of our parent companies, subsidiaries, joint ventures, or other companies under common control with us.
  • As we develop our businesses, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganisation, sale of assets, dissolution, or similar event, the Information may be part of the transferred assets.
  • To the extent permitted by law, we may also disclose the Information: (i) when required by law, court order, or other government or law enforcement authority or regulatory agency; or (ii) whenever we believe that disclosing the Information is necessary or advisable, for example, to protect the rights, property, or safety of Express your Curve or others.


4. Accessing and Modifying Information and Communication Preferences

Users may access, remove, review, and/or make changes to their Personal Information by following the instructions found on the Website. In addition, you may manage your receipt of marketing and non-transactional communications by clicking on the “unsubscribe” link located on the bottom of any Express Your Curve marketing e-mail. We will use commercially reasonable efforts to process such requests in a timely manner. You should be aware, however, that it is not always possible to completely remove or modify information in our subscription databases. 


5. How We Protect The Information

We take reasonable steps to protect the Information from loss, misuse, and unauthorised access, disclosure, alteration, or destruction. Please understand, however, that no security system is impenetrable. We cannot guarantee the security of our databases, nor can we guarantee that the Information that you supply will not be intercepted while being transmitted to and from us over the Internet. In particular, e-mail sent to or from the Website may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail.


6. Important Notices to Foreign Residents

The Service, the Website and its servers may be operated in the European Union, the United States, and elsewhere. Please be aware that your Information, including your Personal Information, may be transferred to, processed, maintained, and used on computers, servers, and systems located outside of your state, province, country, or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. If you are located outside the countries where the Service and Website are operated and choose to use the Service or the Website, you irrevocably and unconditionally consent to such transfer, processing, and use in those countries and elsewhere.


7. External Websites

The Website may contain links to External Sites. Express Your Curve has no control over the privacy practices of External Sites, and we are not responsible for the content or the privacy policies of those External Sites. You should check the applicable third-party privacy policy and terms of use when visiting any External Sites.


8. Privacy Policy Changes

Express Your Curve may change its Privacy Policy from time to time with sole discretion. Express Your Curve encourages visitors to frequently check this page. By accessing the Website or using the Service after we make any changes to this Privacy Policy, you accept those changes. Please be aware that, to the extent permitted by applicable law, our use of the Information is governed by the Privacy Policy in effect at the time we collect the Information.